Pros and Cons of Globalization on Indian B2B Market

When the Indian government opened the country's markets to foreign investments in the early 1990s, it had a vibrant globalization effect on Indian economy. Various segments like steel, BPO, pharmaceutical, chemicals, textiles and petroleum saw a positive growth with globalization.

As the trade restrictions between nations were removed, the economies of the various countries were benefited by a smooth financial flow and increased corporate investments. Globalization has resulted in great progress in the field of technology especially in communications and transport. The economic policy changes resulted in greater foreign investments in the country, which saw revolutionary changes in BPO sectors and It industry especially. Many foreign companies set up industries in India, which provided lot of employment opportunities and growth prospects as well. The Indian industry became technologically more advanced due to globalization and had an overwhelming presence in the world market.

Globalization has provided an impetus on the industry and trade in India. With an increase in free trade, the wealth and cooperation between various countries have increased, which has ensured better trust and mutual confidence. The free trade zones, reduction of capital controls and standardization of intellectual property laws are some of the advantages of globalization.

However, globalization has its share of negative effects as well. The increased competition in the Indian market between the foreign companies and domestic companies put many Indian companies in jeopardy as the consumers opted for high quality foreign products. This reduced the profit of Indian companies and some of the sectors that bore the brunt of globalization include pharmaceuticals, chemicals and steel industries among others. The technological advancements brought by globalization reduced the dependency of manpower and many people were rendered jobless by globalization.

Thus India has had both positive and negative effects of globalization and the government should make sure that the globalization brings in more prosperity and advancement without causing any harm to its traditional industries and its work force.

B2B market places are great platforms to know the latest trends in globalization and to meet the manufacturers and suppliers of various commodities in the global trading scenario

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6 Tips for Selecting Essential Oils for Clinical Use

Just like wine, a number of factors affect the quality of an essential oil, including:

• Where the plant was grown.
• What part of the plant was used.
• How it was grown.
• What the climate was like.
• How it was harvested.
• When it was harvested.
• How it was produced.
• How it was stored following production.

The quality of the finished product may be compromised if any one of these steps is not carried out optimally for that particular plant. So, how can we ensure that the essential oils we buy are of a quality suitable for clinical aromatherapy?

1. Know your supplier. Start by developing a relationship with a supplier you can trust. Try to deal with suppliers either who distill their own material or who deal directly with reputable distillers. Suppliers usually will provide a small sample of the oil for you to check before purchasing larger quantities.

2. Use the Latin names. Order by the Latin name, and always check labels for the correct botanical name.

3. Perform your own tests. Make sure the oil is pure and not extended or diluted by using the organoleptic testing techniques we have learned so far. Educate your olfactory senses: Smell, taste, feel, and look at oils from many different samples and sources to gain experience.

4. Do not rely on price as an indicator of quality. Be aware that a higher price does not necessarily mean a higher quality. It is important to check all oils thoroughly regardless of the price. Note that a price that is very low comparatively may indicate that an oil is not as labeled, is diluted in a base oil, or is otherwise adulterated. Many expensive oils, such as rose and neroli, are sold diluted in a base oil such as sweet almond.

5. Gas chromatographs. Gas chromatography (GC), mass spectrometry (MS), and similar additive-revealing techniques can analyze oils. This can be particularly helpful when purchasing large quantities. However, chemical analysis does not always reveal the presence of adulterants and an experienced technician must carry out the analysis of the MS. In addition, a GC must be conducted for each batch, so the cost can be very prohibitive for small distillers. A GC is not always a guarantee of quality. One test does not replace another. It is best to use all available tests in combination.

6. Organoleptic testing is still the ultimate test. Build your experience. The very best way to gain experience and familiarity with pure essential oils is to sample as many pure oils and synthetic oils as possible and document the differences.

February is American Heart Month: Make Prevention a Priority

** Note, new 2011 heart disease guidelines for women have been released since this blog posted. The new guidelines include:

• Keeping cholesterol level at 200 milligrams per deciliter (mg/dL) or less
• Keeping blood pressure at 120/80 mm Hg
• Having a fasting blood glucose under 100 mg/dL
• Recognition that diseases like lupus and rheumatoid arthritis increase heart disease risk in women

For a summary of the 2011 new heart disease guidelines for women, click here.

Heart disease is the leading cause of death in the U.S. In 2009 alone, about 785,000 Americans had a coronary attack. But--there is good news. We can reduce the chance of developing coronary heart disease by making prevention a priority. It’s time!

February is American Heart Month, a national campaign to share information about heart disease and to raise awareness. Do you know the signs? A heart attack may feel sharp and sudden, but many start slowly. The National Heart, Lung, and Blood Institute posted their “Act in Time to Heart Attack Signs” video to help you identify the warning signs.

Whether or not you or a loved one have suffered with heart disease, prevention is a year-round campaign. Download your free ACHS Wellness Guide for more heart health and how-to information!

Hawthorn Crataegus laevigata has traditionally been used to support healthy cardiovascular function. Studies show hawthorn acts on the myocardium. It increases the force of contraction and lengthens the refractory period, increasing coronary blood flow and cardiac output, and reducing oxygen consumption.[1] For more information about the active constituents and medicinal uses of hawthorn, download our hawthorn monograph HERE.

References
1. Chang Q, Zuo Z, Harrison F, Chow MS. (2002) Hawthorn. J Clin Pharmacol, 42:605-12.
2. Pittler MH, Schmidt K, Ernst E. (2003). Hawthorn extract for treating chronic heart failure: meta-analysis of randomized trials. Am J Med, 114:665-74.
3. Schwinger RH, Pietsch M, Frank K, Brixius K. (2000). Crataegus special extract WS 1442 increases force of contraction in human myocardium cAMPindependently. J Cardiovasc Pharmacol, 35:700-7.

This information is for educational purposes only. It is not intended to treat, diagnose, cure, or prevent disease. You should always consult with your primary care physician, naturopathic doctor, or Registered Herbalist before making any significant changes to your health and wellness routine.

How do SME's Get Exposure to Online Media

SMEs are greatly benefited by the exposure in the online media and social sites. The small and medium business entities that lack manpower and resources can make use of the online publicity to build up the brand image and push up their sales figures quite effectively. This is one of the most exciting and cost effective methods of business promotional tools in recent times. As the big businesses rely on their good will and the conventional marketing techniques, the small and medium companies are offered a distinct advantage in making use of the potential of the online medium.

Online marketing is quick and transparent and is very effective in building up the brand image and sales. Through online media, business entities can indulge in cross selling and up selling without being aggressive and pushy. Building online brand is far cheaper and quicker than conventional brand building. Online marketing is the best option to connect with the target customers and ensures one of the most extensive coverage.

Blogs, Youtube videos, podcasts are some of the best options to channel the traffic and to build up the brand image. SME's can also use online media for test launching products and to understand the marketing trends of the competitors at a low cost. SMS can deliver products and services to their customers in real time and the best part is that it enables the seller to offer the right products that are relevant to the user’s behavior. Online marketing is one 24x7 unless traditional marketing that is interrupted by the leave days or holidays of the marketing professionals.

Online marketing is of great use for the SMEs to dispose off the old stock and to procure bulk online orders. Selling and buying products online is catching up the trend of customers online and SME are greatly benefited by these behavioral patterns of its customers. The biggest advantage for SMEs is that the digital environment provides a lot more options that conventional marketing cannot offer and this is what makes it a popular option.

Online B2B portals are ideal platforms for the SMEs to get a hang of the latest marketing trends and brand building techniques.

Essential Oils for Winter

As winter unfolds its many surprises--cold temperatures and short, gray days among them--it's a great time to enjoy adding warming and uplifting essential oils into your seasonal blends. Warming essential oils like cinnamon Cinnamomum zeylanicum and ginger Zingiber officinale have fresh, spicy aromas that blend well with citrus oils like grapefruit. Citrus oils are pleasant to use during the winter season because their fresh, uplifting scents can help support healthy emotional well-being.

Air Purification Formula with Cinnamon Essential Oil

• Clove Syzygium aromaticum oil: 3-drops
• Cinnamon Cinnamomum zeylanicum oil: 3-drops
• Lavender Lavandula angustifolia oil: 3-drops
• Peppermint Mentha piperita oil: 3-drops
• Pine Pinus sylvestris oil: 3-drops
• Rosemary Rosmarinus officinalis oil: 3-drops
• Thyme Thymus vulgaris oil: 3-drops
• Water (distilled): ½-oz
• Alcohol: ½-oz

Directions: Mix the essential oils with the distilled water and ethyl alcohol in a 1-oz amber bottle. Place in a pump-action atomizer or blend 5-10-drops of each of the oils, and place in a vaporizer.

More information about cinnamon, ginger, and grapefruit essential oils to come!

*This information is for educational purposes only. It is not intended to treat, diagnose, heal, or prevent disease. You should always consult with your primary care physician, a naturopathic doctor, or a Registered Aromatherapist before making any significant changes in your health and wellness routine.

MMR

I found this inspiring video clip on MMR - Enjoy it

Study Abroad with ACHS: Mediterranean Herbs and Essential oils in Greece June 4-9, 2011

If you've always wanted to learn more about Mediterranean herbs and essential oils, this program is a must for you! Led by ACHS President and Wellness Expert Dorene Petersen, Guerilla Distiller Robert Seidel and Guest Lecturer Aromatherapist & ACHS Governing Advisory Board Member Mindy Green, this program provides hands-on experience working with Mediterranean herbs and essential oils for therapeutic use including: making preparations, harvesting cultivated and wildcrafted botanicals for distillation, essential oil distillation, and therapeutic blending of essential oils.

This program is held on the beautiful island of Syros, Greece, in the heart of the Cyclades, amongst wild thyme and other aromatic Mediterranean botanicals. Enjoy the relaxing, healthy lifestyle of a Greek island amidst a wide variety of Mediterranean plants and herbs. Greece is the birthplace of the “father of medicine” Hippocrates, who believed the body should be treated as a whole and that food should be our medicine. This program is an opportunity to immerse yourself in this ancient land. Syros is close to Mykonos and Santorini and not too far from the island of Cos where Hippocrates founded a medical school and began teaching his ideas. Syros is an enchanting location for this residential session.

For more information about travel and lodging, course curriculum, and how to get started, view complete information on the ACHS website here: http://www.achs.edu/course-desc.aspx?pid=208&id=61

For more information about Watercolor Journaling in Greece with Jacqueline Newbold and Chios, Greece Summer Session in Greece, CLICK HERE.